Inspire + Collaborate 12.06.24

"You do you, boo" - using authenticity in business to elevate your brand and find success on your own terms. 

Inspire + Collaborate presents the next instalment in its marketing in business series, highlighting the key ingredient: "authenticity." Often overlooked in branding and marketing, authenticity can have a profound impact on a business when executed correctly.

A panel of local women in business shares insights from their own ventures or the companies they work for, demonstrating how an authentic approach to marketing, positioning, and branding, especially in social media, has been essential in uniquely positioning themselves in the market and cultivating genuine connections with customers for long-term brand loyalty and advocacy.

Combining theory with personal anecdotes and stories, the panel discussion and key presenter aim to inspire professionals to carve out a "you-shaped space" in their business or profession, offering valuable and practical advice on navigating the challenges and rewards of showing up authentically in the professional space.

Guest speaker: Tracey Spencer - award-winning life and business coach, mother, author and keynote speaker.

When: Wednesday 12th June, 5:30pm - 8:30pm

Tickets: $50pp and includes canapés and bubbles on arrival